Lead Magnets
A lead magnet allows you to collect information from your audience by offering free access to a course, community, and/or digital download. Here’s how to create and manage lead magnets on Intelle
🧲 Creating a Lead Magnet
Click on Digital Offers on the left sidebar.
Select "Lead Magnet" as an offer type.
Title Your Lead Magnet:
Enter a title for your lead magnet.
Choose The Lead Magnet Deliverables:
File: Upload a digital download file to be sent to the user's email once they provide their information. Leave this blank if no file will be delivered.
Course Permissions: Select which courses users will gain access to upon submitting their information.
Community Permissions: Choose the community groups users will join upon providing their information.
Upload a Thumbnail:
Add a thumbnail image that will be displayed on the checkout page.
Upload a Cover (Optional):
Enhance the aesthetics of the checkout page by uploading a cover image that provides additional information about the lead magnet.
Customize the Confirmation Email (Optional):
Personalize the email that users will receive after submitting their information.
Set the Destination (Optional):
Specify the URL users are redirected to after entering their information.
By default, users are logged into the platform post-submission. To redirect them to a custom URL, such as a thank-you page, toggle "Redirect users to a custom link."
Add Custom Code (Optional):
Insert custom code on the checkout page, such as a Facebook pixel for conversion tracking or live chat integration.
Click "Save to" create your lead magnet
Click "View offer page" to preview the lead magnet opt-in page.
🔓 Updating User Permissions
To modify the course and/or community permissions for users who have opted in for a lead magnet, follow these steps:
Example Scenario
Suppose you want to give access to a new course, The Art of Disruption, to users who previously gained access to the Mindset course through a lead magnet.
Steps to Update User Permissions
Click on Digital Offers on the left sidebar.
Click on the "Mindset" Lead Magnet.
Add The Art of Disruption course to the list of Course Permissions.
Click Save.
Now, all users who accessed the Mindset course through its lead magnet will also have access to The Art of Disruption course.
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